In this second part of Middle Earth flyers collected from the International Times archive we get to the point where the club moved from their original Covent Garden home to The New Roundhouse in Chalk Farm after numerous raids by the police. At the top we see the Magical Mystery Tour event still advertised on Aug 24th/25th 1968 (see previous post) but by the next issue (two weeks later) it was replaced by a regular gig featuring Traffic, Family and Free but with a large ‘& then’ before announcing The Doors and Jefferson Airplane gig. There’s a uniformity to these ads previously unseen at the old venue, broken by the tall thin ad above right and the circular orange one below which advertises a programme of classical music by the Middle Earth Symphony Orchestra!
Problems with The Roundhouse meant that the club was forced to move again by early 1969, the nearly blank advert above appearing mid February in IT. Following a message in the next issue stating they’d moved to the Royalty Cinema in Notting Hill Gate, a month’s worth of gigs were later listed through March into April. After that things appeared to dry up until a series of tiny ads appeared in September, one a week, stating, ‘Middle Earth is alive and well…’ ‘and coming soon’, ‘is The Power of The Picts’. Then in November, a full page ad announced the rebirth of the night as a record label with a management address in Soho Square. It lasted for two years, releasing five singles and five albums in that time, there’s a short history of it here.